For a new brand in the business, it's a great launch. The MWg Atom V and Zinc II smartphones are featured with up-to-date components, but the problem might be effective marketing, as no-one has heard of the brand.

Both phones run on Windows Mobile 6.0 Professional, and not on the latest 6.1 release, although the Atom V has a User Interface similar to HTC's TouchFLO. The Zinc II on the other hand, comes with Windows Mobile 6.1.

Specifications and images after the jump.

The Atom V is the candybar portrayed in the image above, and it contains:

• 2.8" touchscreen
• 7.2mbps HSDPA
• SirfStar III GPS receiver
• WLAN
• FM Tuner
• About 782US$

The Zinc II is a slider, and is shown below, as well as with its specifications:

• Threaded SMS chats
• 3.6mbps HSDPA
• SirfStar III GPS receiver
• WLAN
• Triband UMTS
• Quadband GSM
• Launch mid-May at approximately 880US$

Source: Electronista