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EMI is reportedly interested in Nokia's "Comes with music" service which offers unlimited music downloads for one year on selected devices. The service is already operational with the Universal Music Group International, and is soon to be available with more international record labels.
Universal Music Group International Chairman/CEO Lucian Grainge was at Nokia World to launch the program with Nokia. "It's fantastic to work with Nokia on Comes With Music," said Grainge. "We feel it's an innovative way for people to discover and enjoy new artists, while at the same time having access to the amazing depth of the Universal catalog. Comes With Music allows our artists to reach new audiences in a very easy and affordable way."
The service competes against Vodafone's Omnifone's MusicStation, while LG announced that it will soon offer such a service. There has been much speculation on Apple's iTunes offerings that it might offer a similar service that might increase sales in iPhones and iPods. However, Apple is only offering $20 per device to the labels, delaying negociations, as where Nokia offers $80 to the labels for each phone that incorporates the campaign.
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Source: MobileToday
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[...] In three days there has been a lot of positive progress for Nokia’s bet on the music world. Nokia has noticed that the future of mobile phones is surrounded by multimedia, and the only way to win markets was to join the trend. Nokia’s Ireland Music Store opened in the beginning of the month, while on the 21st of April, Nokia opened its store in Australia, and just yesterday, in France. More important than that, is Sony BMG’s alliance to the Comes with Music campaign. [...]